Why Kit Costs Are Stopping Kids from Playing

Across the UK, thousands of young players step away from sport every year because they can’t afford the right kit - or because wearing hand-me-downs can sometimes knock their confidence. At the same time, cupboards, kit bags, and club stores are overflowing with shirts, boots, and equipment in almost-new condition.

Without a trusted way to pass kit on, too much ends up wasted. Every year, an estimated 100,000 tonnes of sportswear goes to landfill. Research shows that extending the life of second-hand kit by just nine months can cut its carbon, water, and waste footprint by up to 30% (Green Football).

Introducing Kit Revolution

Kit Revolution is a purpose-built UK platform for families, clubs, and communities to buy, sell, swap, and donate quality second-hand kit.

Our mission is simple: to make sport more affordable, inclusive, and sustainable by keeping kit in play.

Unlike generic resale platforms, Kit Revolution is designed specifically for sport and youth activities. Our focus is on impact - making sure every item listed helps someone keep playing and reduces waste.

Why Choose Kit Revolution?

Kit Revolution is more than a marketplace. For families, it’s a simple way to save money and keep children in sport without stigma. Parents can sell, swap, or donate second-hand kit with confidence, knowing it will help others in their community.

For clubs, Kit Revolution offers a way to turn excess kit or old stock into revenue, while also making kit more affordable and accessible for members. This helps raise vital funds, keeps club colours in circulation, and removes barriers to participation. Our free Club Toolkit is available for those who want extra resources to launch drives and track impact, but at its heart, Kit Revolution makes resale and reuse simple.

For organisations and National Governing Bodies, Kit Revolution goes beyond resale hubs. We work with partners to engage communities at scale, spread awareness, and provide clear reporting on social and environmental impact. Whether it’s reducing waste, increasing participation, or meeting sustainability goals, Kit Revolution is ready to help.

A Founder on a Mission

Claire Moffat, Founder of Kit Revolution, started the platform after seeing families in her own community priced out of sport:

“No child should be priced out of sport because of kit. For too long, we’ve seen perfectly good kit gathering dust in cupboards while families walk away from the activities they love. I knew we could make sport more affordable, inclusive, and sustainable - one item at a time.”

"No child should be priced out of sport because of kit"

Real Impact in Communities

Kit Revolution has already shown the power of reuse in action through a successful partnership with the Yorkshire Cricket Foundation.

Kendal James, Participation Manager at the Yorkshire Cricket Foundation, said:

“Our partnership with Kit Revolution has been a resounding success. Working together, we have been able to facilitate access of cricket equipment for our communities and beyond. This partnership has not only been mutually beneficial but has also made a significant positive impact on the lives of those we aim to serve.”

This is just one example of how Kit Revolution can help clubs and organisations support their members, strengthen communities, and keep players in sport.

How It Works

1. Find and list kit – Browse available items or upload what you no longer need for free.
2. Buy, swap, or donate – Choose the option that suits your needs and values.
3. Make an impact – Every item reused supports another player and reduces waste.

Why This Matters

Sport is about more than just winning. It’s about friendship, health, and confidence. When cost is a barrier, young people miss out on opportunities that can shape their lives. Kit Revolution removes those barriers and builds a culture of sharing that benefits everyone.

Whether it’s a pair of football boots passed on to the next generation, or a full club kit drive redistributing hundreds of shirts, every act of reuse makes a difference.

TOP FAQs

What types of kit can I list on Kit Revolution?

Any sports or youth activity kit in good condition – from football boots and cricket pads to swimming kit and scout uniforms.

Do I have to pay to use Kit Revolution?

No. It’s completely free to sign up and list items.

Can clubs use Kit Revolution?

Yes. Clubs can create a free account, upload kit in bulk, and even use our Club Toolkit for ready-made resources to run drives, raise funds, and keep kit circulating.

Join the Revolution

Whether you’re a parent with kit your child has outgrown, a player looking for affordable kit, or a club ready to lead on sustainability, now’s the time to get involved.