KIT FOR ALL. ALWAYS.
Kit should open doors, not close them.
Everyone deserves the chance to play. Every family deserves affordable access. Every community deserves to thrive.
Right now, too many are being priced out before they ever step onto the pitch, court or stage.
At the same time, millions of perfectly good kits sit unused. In cupboards. In garages. In storerooms. In warehouses. While others are forced to walk away from sport.
Kit Revolution is here to change that.
The Problem We're Solving
1 in 3 families struggle with the cost of kit
100,000 tonnes of sportswear ends up in UK landfill every year
95% of sports clubs say families struggle to find the right kit
We believe that change can happen. And it starts with all of us.
WHAT KIT REVOLUTION DOES
We're building a movement powered by people who care. Parents. Players. Clubs. Communities. All working together to keep kit in play.
You can buy. You can sell. You can swap. You can donate.
We make sport and youth activities:
- More Affordable.
- More Inclusive.
- More Sustainable.
WHO WE HELP
FAMILIES & PLAYERS
Find affordable kit. Sell or swap what you've outgrown. Donate to good causes.
CLUBS & ORGANISATIONS
Support your community. Keep everyone included. Reduce waste.
COMMUNITIES
Create local impact. Build stronger connections. Keep more young people active.
Because good kit should never go unused when someone else needs it.
Why this matters
Keep players playing
No one should miss out because of kit costs. Reusing kit removes financial pressure and keeps families active, learning and growing.
Protect the planet
The sports industry generates millions of tonnes of waste. Every item saved from landfill reduces pollution and protects the world for future generations.
Make sport inclusive
Girls, low-income families and marginalised groups are hit hardest by kit costs. Passing on kit creates equal access and opportunity for everyone.
Process
HOW IT WORKS
Meet Claire – Kit Revolution Founder & Leader
Claire Moffat founded Kit Revolution with a simple but powerful belief: no one should be left out of sport because of kit.
A parent. A changemaker. A passionate advocate for reuse and inclusion.
Claire saw the financial and emotional toll that kit costs were taking on families, including her own, and the mountain of unused kit sitting in cupboards and storerooms. So she set out to change the system.
What started as a grassroots solution has grown into a national platform with global ambition. Today, Claire is one of the UK’s leading voices on kit reuse, helping shape the future of sport, sustainability, and equity.
Claire is now working with leading sporting bodies, grassroots clubs and global partners to put kit reuse at the heart of sport worldwide.
REAL STORIES, REAL IMPACT
Every piece of kit passed on can change a life.
Livy’s story
Livy loves football. She’s growing fast. Her boots don’t fit.
Her family can’t afford new ones. The club has a donation box, but Livy feels embarrassed. She just wants to fit in with her team.
Kit Revolution changes this. Her family can access affordable second hand boots.
Livy gets boots that fit. No stigma. No stress. She stays in the game.
Josh’s story
Josh plays grassroots football. His team struggles for kit in the right sizes. Parents are asked to chip in, but not everyone can.
Some players feel left out.
Kit Revolution steps in. Quality kit gets redistributed.
Every child has the kit they need. Every player feels included. Every family is supported.
Mia's Story
Mia is a talented gymnast. But leotards and equipment cost too much. Her parents are already stretched. They don’t know if they can afford next term.
Kit Revolution helps. Mia’s family finds high-quality pre-loved kit.
She keeps training. She keeps competing. She keeps dreaming.
FAQ'S
Kit Revolution is a digital marketplace that gives sports and youth activity kit a second life. Families and clubs can buy, sell, swap, and donate second-hand kit, while organisations can run their own resale platforms powered by Kit Revolution. It's a smart, sustainable way to save money and extend the useful life of kit.
Anyone with quality sports kit to pass on — or anyone looking for affordable second-hand kit. Parents, players, coaches, families, and clubs can all get involved. National Governing Bodies (NGBs) and organisations can also partner with us to set up their own branded resale hubs.
No. While we started with children's sports kit, Kit Revolution now supports all ages, teams, and community groups.